Tim Springer, Level Access May 24, 2022
The hospitality industry has made great strides in making physical hotel properties accessible for people with disabilities. However, online bookings are another story. And according to the CDC, 26 percent of adults in the United States live with a disability. That’s one-fourth of the population that hospitality businesses are potentially barring from digital customer experiences.
Inaccessible travel sites can negatively impact the experience of people with disabilities including those with visual or auditory disabilities. They also can hinder people with less-visible conditions such as color blindness, arthritis, autism, or dyslexia. When customers access websites, whether it’s a hotel reservation system or the home page for a hotel resort, all populations deserve equal access to these resources.